Suihua e-commerce training school

Use different methods to capture and highlight the unique characteristics of a product or theme，Make it clear，Put these features in the main visual part of the advertising screen，Or for drying treatment，So that the audience can feel the moment they touch the text picture，Generate attention and visual interest，To achieve the promotion purpose of stimulating the desire to buy。In advertising performance, these characteristics should be highlighted and rendered, generally by the unique personality image of the product with personality, the manufacturer's corporate logo, the product's trademark, etc., to determine。Highlighting is also a very commonly used expression technique that we commonly use, which is one of the important methods to highlight the theme of advertising, and has a performance value that can not be ignored。

Suihua e-commerce training school

The contact between graphic art and readers is limited to a limited space, which requires the layout to be simple and concise。The past kind of cramming, complex layout form, has long been forgotten by people。In fact, it emphasizes simplicity and conciseness, not monotonous and simple, but concentrated processing of information, refined performance of content, based on novel and unique artistic ideas。Therefore, the single purification of the layout includes the planning and refining of the content of the appeal, and also includes the layout composition skills。Layout structure is the bridge of information dissemination, and the form it pursues must be consistent with the ideological content of the theme, which is the basis of layout structure。Just talk about the expression and ignore the content, or only seek the content, the lack of artistic expression, typesetting is not successful。

Suihua e-commerce training school

Through the expression of color, texture and artistic depiction to achieve the real effect of the product。The importance of charts is to convey the right information。Correctly let people understand the various characteristics of the new product and the effect produced in a certain environment。It is easy for all kinds of personnel to read and understand。However, the perspective used to represent what the human eye sees is different from what the eye sees。Modern product market competition is very fierce, there are good ideas and inventions, must use some way to express, shorten the product development cycle。Whether it is an independent design, or to promote your design, in the face of customers to promote design ideas, you must advise each other, the customer's suggestions immediately recorded or graphically expressed。Quick drawing skills become very important。

Suihua e-commerce training school

CorelDraw and Illustrator are vector graphics graphics software, widely used in packaging, promotional page design and production, so that you more convenient Logo and VIS design。InDesign is a typesetting design software, mainly used for advanced professional typesetting production of publications, books, brochures, newspapers and magazines。Each software has its own advantages, flexible use and combination will get unexpected results。The important source of information is vision, color is an important factor to stimulate vision, so the use and grasp of color in graphic design is particularly important, but also not simple。