Jixi e-commerce training school

Graphic design, also known as visual communication design, is the "visual" as a means of communication and expression, through a variety of ways to create and combine symbols, pictures and words, so as to create a visual representation used to convey ideas or messages。Graphic designers may draw on professional skills in typography, visual arts, typography, computer software, etc., to achieve the purpose of their creative plan。Graphic design can usually refer to the process of making (designing), as well as the finished work after comparison。Common uses of graphic design include logos (trademarks and brands), publications (magazines, newspapers, and books), print advertising, posters, billboards, website graphic elements, logos, and product packaging。

Jixi e-commerce training school

"Contrast" is a prominent way of expression in which artistic beauty tends to conflict。Through the nature and characteristics of the things described in the work, it is expressed, so that it is compared with that, so that it is corresponding to it, so that it is different, to achieve concentrated, concise and tortuous changes。With this method, the performance and characteristics of the product are more prominent or suggested, giving consumers a profound visual feeling。It can be said that art is a universal and effective way of expression, which is determined by the expression technique of contrast。The application of comparative method can not only enhance the strength of expression, but also be interesting and expand the attraction of advertising works。

Jixi e-commerce training school

Technique is a skill, in today's flood of visual products to impress the audience is not easy, more visual works have been automatically ignored by people's eyes。There are several ways to get your message across？One is a complete and perfect design with traditional aesthetics, which will be appreciated, read and remembered by the audience。Two can be achieved in novel or unexpected ways (including in materials) and three are crazy amounts of advertising, with a blanket bombing。Which one do we need more？While all three methods can achieve the goal, we know that their returns are different。

Jixi e-commerce training school

Now graphic designers dubbed full-stack designers, need to master the skills in addition to the conventional Photoshop, CDR, AI, but also need a variety of auxiliary software, such as PR, AE, C4D。Mastering software skills requires a rich theoretical foundation, such as layout design principles, three major components, graphic creativity and other knowledge。Graphic designer is one who needs to update their skills in real time，A career that needs to keep up with The Times，Because the aesthetic is changing with the development of The Times，Every generation has a different idea of beauty，If you want to keep up with The Times, you must keep up with The Times，Timely update their own technology and improve their own aesthetic，This is a position that requires lifelong learning。

Jixi e-commerce training school

The successful use of contrast techniques can make the seemingly ordinary picture processing process contain rich connotations, showing the different levels and depths of advertising theme performance。On the basis of imagination, a rather obvious exaggeration is made of a certain quality or feature advertised in an advertising work in order to deepen or expand the cognition of these features。Literary critic Gorky said: "Exaggeration is the fundamental principle of creation。In this way, the essence of things can be more prominent or revealed, thus enhancing the artistic effect of the work。The functional scope of graphic design is so wide that it is not difficult to learn?Of course not, the course of graphic design is very rich, but it is not difficult to learn, as long as you master the correct method and review it is easy to learn。